Two decades of working in digital and a lifetime of creative dreams
Hi, I’m Mika – a curious, creative digital problem-solver and design obsessed product whisperer with two decades in the digital trenches – from fintech and SaaS to eCommerce and edTech – I turn big ideas into beautiful, usable products. I geek out over UX flows, love a good customer journey map, and believe data and empathy are the ultimate power couple.
I’m passionate about turning messy problems into elegant solutions. Whether it’s designing an AI bot to slash response times, leading app redesigns that actually work, or mentoring future digital rockstars. I’m in my element when people, products, and purpose align.
From the infancy of Google Ads in 2005, Social Media in 2007, implementing agile methodologies to embracing AI, I have mainly worked in startups – including Mukuru, MoyaApp & IncuBeta – and founded my own businesses – Semantica Digital and That Little Shop (previously a gifting and event decor online shop). I have two decades work experience as a Product Manager, Digital Marketer and Consultant in a few big corporates, including Media24, Investec and Deloitte. Furthermore I’ve lectured digital courses at Digify Africa, Getsmarter and UCT.
I’m currently building two new businesses – Tiete Tops (women apparel supporting cancer) and Cozy Cubes (a modular furniture business) – and spend my free time doing pottery and creating acrylic paintings, also on consignment, through my art studio Tamed by Art.
I’ll always remain passionate about everything digital and would like to assist businesses any way I can.
Sharing is Caring. How can I help your business thrive?
With a creative approach and tailored strategies, I’ll guide you through every step of your online journey.
Deep commitment to human-centered marketing. I take a personalised approach to every client’s needs, building solutions based on real customer insights and aligning every effort to revenue goals.
A strong online presence is crucial to your business’s success. We tailor services based on your unique situation, whether you want to update your brand, increase visibility, drive traffic or convert leads into sales.
Based on the results, a tailor-made strategy will be presented to you.
This includes branding review, market and competitor analysis, user-centric design and omni-channel marketing integration.
Like What I Offer?
DO BUSINESS
WITH ME!
Please drop me a note with your required business needs.
